Monday, August 31, 2015

HHSE's BIGGEST RELEASE and BIGGEST TITLE EVER!

Dear HHSE Friends & Followers - The Company is pleased to announce the Nationwide Theatrical partnership with East Side Story Films for the release of the youth-appeal, "DANCIN' IT'S ON" film coming up RIGHT AWAY!

In fact, to meet the Oct. 16 release date, we're already staffing-up and gearing up for the tremendous resource launch that this film will enjoy!

Financially, the deal is mutually beneficial:  East Side Story Films is providing for the P&A Releasing Costs;  HHSE will earn a sales fee from revenues, with no downside, no guarantee, and no contingent stock liability.  The film fits perfectly into the mid-October release window, which works with most of our key exhibition chains... and times out perfectly for the February Modular Resets of DVD and BluRay titles for Walmart, Best Buy and Target.

Stay tuned for more updates on the mega-release, that is HAPPENING RIGHT NOW for HHSE!

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Hannover House Pacts with East Side Story Films For October 16 Nationwide Theatrical Release of Youth-Appeal “DANCIN’ IT’S ON”

(Miami,  FL)  - Dance Superstars Witney Carson (2015 winner on “Dancing With the Stars”) and Chehon Wespi-Tschopp (“So You Think You Can Dance”) have been paired together both romantically and on the dance floor for the October 16 nationwide theatrical release of “Dancin’ It’s On”, a youth-appeal dance feature from producer-director David Winters (“West Side Story”, “Roller Boogie”, “The King Maker”). The film, which was shot primarily in Panama Beach City, Florida, won three awards earlier this year at the Widescreen Film and Music Video Festival in Miami and features an impressive cast of youth dancers and stars.  Other key cast members include Russell Ferguson (Grand Prize Winner of “So You Think You Can Dance?”), Jordan Clark (“The Next Step”), Comfort Fedoke (“Step Up: All In”), Tadd Gadduang (“High School Musical 3”) and “Glee” alums Matt Marr and Brandon Bryant.  “Dancin’ It’s On” will be released on October 16, and will appear on more than 600 screens in all of the top USA markets, through a theatrical releasing venture with independent distributor Hannover House, Inc. (OTC: HHSE).



The theatrical release venture for the film was negotiated by Executive Producer Bruce R. Lewin and David Winters on behalf of production company East Side Story Films, with Eric Parkinson, C.E.O. of Hannover House, Inc.  Winters and Parkinson worked together previously as partners in the indie home video label, A.I.P. Home Video, Inc. of Los Angeles, (1989 – 1991).  Hannover House will release the film through mainstream exhibition chains, with special effort to replicate specific theatre locations that performed well with comparable releases of “Step Up” and “Bring It On.” Key theatrical circuits serviced by Hannover House include (alphabetically) AMC, Arcangelo, Carmike, Cinemark (Century), Harkins, Malco, Marcus, National Amusements, Regal (Edwards / U.A.), and Santikos.

Hannover House will also be handling the ancillary markets distribution for the film, including home video, video-on-demand, subscription V.O.D. licensing and television.  The company has targeted February 2, 2016 as the home video street date for DVD, Blu-Ray and transactional video-on-demand placements.  Similar home video releases, such as “Step Up(Touchstone Home Entertainment) generated $51.8-million in domestic home video sales, according to industry tracking site, The-Numbers.com.

“We are extremely excited to be handling this release for David and his team,” said Eric Parkinson, C.E.O. of Hannover House.  “The mid-October theatrical release window fits perfectly into a major market opportunity, as well as satisfying corporate release goals for Hannover House, and perfectly sets-up the film for a major home video launch in February.  We’ve been seeking a major release for the fourth quarter, and are fortunate to be handling a title in the consistently successful genre of youth-oriented dance,” he continued.

SYNOPSIS:  This coming of age Dance Film, in the spirit of Dirty Dancing and High School Musical - is about two young lovers from different worlds who find a common bond in their love of dance, and who ultimately work together to win a major dance competition. Jennifer, a High School Junior from Beverly Hills, falls in love with the handsome young Ken, who works at her father’s Panama City Florida beach-front hotel. While preparing for the competition, they must overcome scheming dance partners, a meddling father and their own doubts in order for their love – and their chances at winning – to prevail. Featuring 2015 DANCING WITH THE STARS Champion WITNEY CARSON, alongside the impressive CHEHON WESPI-TSCHOPP (SO YOU THINK YOU CAN DANCE?) and a powerhouse cast of youth dancers and stars, DANCIN’ IT’S ON is the most intense, energetic and enjoyable dance film since STEP-UP!

YOUTH-ORIENTED DANCE FEATURES
Comparable Titles to "Dancin' It's On"

USA
USA
Title
Year
Studio
Box Office*
Home Video**
 STEP UP
2006
 Buena Vista/Disney
$65.3-Million
$51.8-Million
 STEP UP 2 THE STREETS
2008
 Buena Vista/Disney
$58.0-Million
$26.1-Million
 HIGH SCHOOL MUSICAL 3
2008
 Buena Vista/Disney
$90.5-Million
$60.8-Million
 STEP UP 3-D
2010
 Buena Vista/Disney
$42.4-Million
$12.4-Million
 STEP UP REVOLUTION
2012
 Buena Vista/Disney
$35.0-Million
$11.5-Million
 STEP UP ALL IN
2014
 Lionsgate
$14.9-Million
$2.6-Million
GENRE AVG. RESULTS:
$51.0-Million
$27.5-Million
*    Box Office Grosses from BoxOfficeMojo.com
** Home Video Grosses from The-Numbers.com
     or from HomeMediaMagazine.com

SAFE HARBOR STATEMENT
This press release may contain certain forward-looking statements within the meaning of Sections 27A & 21E of the amended Securities and Exchange Acts of 1933-34, which are intended to be covered by the safe harbors created thereby. Although the company believes that the assumptions underlying the forward-looking statements contained herein are reasonable, there can be no assurance that these statements included in this press release will prove accurate.