Dear HHSE Friends & Followers - It's been a couple of weeks since we teased about activities anticipated at the Cannes Marche du Film and Festival. Some shareholders have noted - with dismay - that no follow-up news has since transpired (except those items that were publicly printed or released to the wire services).
Items / developments that WERE announced included the placement of NATIVE FABLES onto the cover of the Cannes Show Daily / Le Film Francais trade publications. That was quite an achievement as only 12 titles per year can make the cover of the show daily... and over 9,500 movies were made last year. Another item that was released was the pre-screening announcement of our early market acquisition of SINATRA ETERNITY - a historic picture about Frank Sinatra that HHSE will release to theatres this fall, prior to a streaming launch. There was also another Getty Images / Associated Press and EIN Presswire follow-up release covering our screening of that film on May 19 - to a standing room only audience (157 showed for a 110 seat theatre - leading us to a second screening for the buyers and industry VIPs).
Items that were NOT announced, but were planned, included updated news on our launch of MYFLIX, as well as specific news of MYFLIX managers / executives and some exciting Board of Directors appointments for HHSE. These items - and our uplist - were purposely held back due to "the winning lottery ticket" (so-to-speak) for a new structure at HHSE.
During the past few weeks, a new venture has been forming that is so significantly material in impact that it is totally transformative for HHSE, our operations and our shareholders. Without breaking the Non-Disclosure Agreement restrictions, we can state that this venture will help bring over $100-mm in asset value and projects to HHSE, as well as high-profile advisors and product suppliers. The venture quickly moves us from OTC QB to QX and to NASDAQ within a year (as projected) with enhanced revenues, visibility and industry credibility for a position that fills a major (billion-dollar) market void within the entertainment industry.
Accordingly, the prior plans for announcing that sales went well for Native Fables, Wildfire and Unholy Song is news at a level that is no longer a priority focus for HHSE. The additional news that we are joint-venturing on the production and distribution of a high-profile spy-thriller (with an A-List star) is exciting, but also pales when compared to a 10-title production line-up of "A" and tentpole level ventures. Yes, all these existing and smaller-profile projects will add to the company's balance sheet and revenues. But adding $1,000,000 in sales revenues and $650,000 in production costs for WILDFIRE to our balance sheet PALES in comparison to a $25-mm feature with $15-mm in presales and an upside of $100-mm box office potential. That's why we have purposely gone radio silent about Cannes and what is now happening...
Under OTC / S.E.C. rules, HHSE is required to disclose "material level events" within five business days of execution or satisfaction. When we disclose this venture and our new associations, the rationale for the delay in implementing corporate filings or releasing acquisition and sales news will be obvious to all.
Meanwhile, here's a few images from Cannes activities that will not betray the NDA of events now in motion. Hold tight, this is beyond exciting now...
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